Corpus MangI


Project Advisor:
Jennifer Cole Phillips
Maryland Institute College of Art

Project A.K.A. invited designers to build an identity for an alter ego that is either the opposite or an exaggerated version of yourself. The alter ego I designed was that of a murderer who is also a pastry chef. 

As eerie as it may sound, I wanted to portray the identity of this notorious pastry chef in an extremely sophisticated way through his brand 'Corpus Mangi' {corpus: body; mangi: to eat} while subtly hinting his horrific nature. The branding is an abstract depiction of blood blotting on paper and the supporting collaterals carry the same aesthetic, including posters that depict food being 'murdered' thus giving clues about the nature of the pastry chef.

 
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